Industry Spotlight
Floor 13 Launches The First Music Distribution Platform For A&Rs
Floor 13 has quickly become one of the fastest-growing music distribution companies, thanks to its innovative approach. In an industry where many companies are laying off thousands of employees, Floor 13 offers a unique solution to expand its roster while minimizing overhead: the A&R Partner Program.
This program allows A&Rs from anywhere in the world to discover, sign, and develop artists from the comfort of their homes. Participants benefit from a share in the distribution royalties, which are deposited directly into their F13 wallets on a monthly basis.
While many companies struggle with limited manpower and often prioritize numbers and popularity over quality and talent, Floor 13 takes a different approach. Instead of signing artists directly, they sign A&Rs. This enables the company to train and share resources with A&Rs, empowering them to nurture and develop the talent they are truly passionate about.
Floor 13 also boasts a star-studded advisory board, including Solomon Sounds (manager of the late XXXTentacion), music executive Mel Carter, and multi-platinum super producer and artist Dimelo Flow, among others.
Founded by three-time Platinum songwriter Lazaro Camejo (aka Bizzy Crook) and music marketing mogul Mayer Cohen (clients include Miley Cyrus, Lil Nas X, 6ix9ine, Polo G, and more), Floor 13 aims to address a significant challenge faced by music companies today. Additionally, it provides opportunities to aspiring executives outside of major music hubs like New York and Los Angeles.
The company’s growing roster includes top lo-fi artist-producer Teqkoi, Kai Cenat’s best friend BTB Dezz, rising Afro star Kida Kudz, and Bizzy Crook’s own personal catalog.