Written by Bryson "Boom" Paul
With female Hip Hop at an all-time high, Snowy enters the fray.
Emerging Snowy is ready to become a force to be reckoned with in the new status quo. Today, Paris, TX native released her second album of the year, delivering her Snowflake album. After releasing a single of the same title in 2019, for her second outing, Snowy taps Gwalla Cobain and fellow Texan S3nsi Molly on the 11-track collection which contains her best work yet.
The “Blocked” hitmaker has been building an undeniable buzz since her initial arrival in 2018 and followed her breakout success with notable mentions, “Man Up,” “Go” and “Mike Jones.” And with Snowflake, she seizes the moment, “Be U and be great at it, ” she told Instagram followers in a caption with a photo of her on music video set. “A thread that the devil was working overtime to stop but AHT AHT, we working harder. Thank you @b.moore.creative for making this video so perfect & fitting for me. Also thank you @tonyvisiontelevision and @alfarofilms for collabing on the project. Thanks @chaddyleedfw for everything bts and thanks @kristoferkoutture for the bomb furniture pieces (check him out for some custom pieces)!!! and of course @dillondeltoro did the damn thing on my face overwhelmed!! The amount of work that these guys put it on and off the screen video bout to be a CINEMA.”
The new album follows her top of the year project, entitled, It’s Snowing in Texas. The featureless debut project features standout songs “Bossy.O,” “Snowflake” and “Blocked.” The album created a trajectory for the new sensation to the top of Texas Hip Hop notoriety that set up anticipation for today’s release.
Snowflake is the perfect jump-on point for any newfound fans. Among the 11 new songs is breakout cuts “Addin’ Up,” “Wak” and “Jet Li.” This album proves that Snowy, in a wave of carbon copy progressively proactive female rappers, is a one-of-a-kind artist. Aside from the undeniable sex appeal, her star power lies in her sharp, vivacious and dominating wordplay.
Snowflake is available now on Inner Circle Music Group.